products & services Presentation to the Board 22/3/13

PRODUCTS & SERVICES PRESENTATION TO THE BOARD 22/3/13

Previous Funding Sources 16,000,000

14,000,000

12,000,000

10,000,000

2012 2011

8,000,000

2010 2009

6,000,000

4,000,000

2,000,000

0 Federal

State

AGPN

Other

Handoff's Product/ Market Matrix MARKET

Existing

New

Existing

MARKET PENETRATION

MARKET DEVELOPMENT

New

PRODUCT DEVELOPMENT

DIVERSIFICATION

PRODUCT

CheckUP FINANCE Background 2007: Internal Review of Financial Management System 2007- 8: Scoping of other systems in marketplace

2008: Development of Shared Business Model (with AGPN & State Based Organisations 2008-9: System set-up and user training 2009: Implementation of new system by GPQ, AGPN, GPNSW, ACT Division & GPTAS (Note: GPTAS didn’t actually ever commence using the system)

CheckUP FINANCE The CheckUP Finance System is an online, cloudbased system designed specifically for primary health care organisations. It consists of a number of packages: -

Microsoft Navision (accounting package),

-

JET Reports (reporting package)

-

Sage Micropay Meridian (payroll system)

-

ConnX Employee Service Portal (HR system)

CheckUP FINANCE 2011: Improvement Foundation joined as new user. 2012: AGPN & ACT ceased being users in June. 2012: CQML joined as new user. 2013: GPNSW will cease as user from June.

CheckUP FINANCE CheckUP Finance Business Model -

No longer a shared business model.

-

Offering parts of the system, as well as whole package (eg. accounts only, without payroll system).

-

Costly product, but quality is excellent.

-

Also offering financial support services.

CheckUP FINANCE 2013 Member Fees (non-members rates are 20% more): •

New Users:

$87,500 + GST (full package) $44,500 + GST (accnts and reprts) $58,000 + GST (payroll and HR)

•

Ongoing:

$28,000 + GST (full package) $21,500 + GST (accnts and reprts)

$20,000 + GST (payroll and HR)

CheckUP FINANCE Strategy • Develop new promotional material and marketing strategy. • Offer financial services and support (eg. bureauing model currently in place at GCML). • Current thinking - aim to generate $200,000 income from CheckUP Finance in next 12 months.

CheckUP DIRECTORY Background 2008-10: The CheckUP Directory (formerly the iHealth Care Directory) was established with funding support from a Commonwealth Government grant. Initially a listing of GPs and General Practices for use by health providers. 2010-11: Expansion to include allied health, specialists, community services and service information such as opening hours.

CheckUP DIRECTORY Background 2011: Transition to new host and introduction of new features including Google maps, enhanced searching functionality. 2012: Gold Coast Medicare Local & Darling Downs SWQ Medicare Local purchased live data feed to populate local view of CheckUP Directory.

CheckUP DIRECTORY Background March 2013: Queensland Health fund CheckUP to send out Public Health alerts and key health information to GPs and other providers via the CheckUP Directory. April 2013: Planned launch of public facing CheckUP Directory

CheckUP DIRECTORY CheckUP Directory Benefits & Risks -

It is the leading health services directory in Queensland.

-

Data validated constantly and at least on six monthly basis.

-

Risk – there is a National Health Service Directory (NHSD). At this stage the NHSD is not as comprehensive, sophisticated or functional as the CheckUP Directory.

CheckUP DIRECTORY CheckUP Directory Benefits (internally) -

Considerable asset for CheckUP as provides us with contact details for GPs and other health providers in Queensland.

-

Can send out surveys directly to health providers (eg. GP Census)

-

Can send out CheckUP information (eg. training offerings)

-

Provides CheckUP with credibility that we can reach health providers directly.

CheckUP DIRECTORY CheckUP Directory Business Model -

-

Live Data feed to a customisable Directory. •

CheckUP members - $17,500 p/year + $5,000 initial set-up fee.

•

Non-members $21,000 p/year + $6,000 initial set-up fee.

Advertising on CheckUP Directory – fees currently being determined.

CheckUP DIRECTORY Strategy • Determine advertising fees and secure advertisers. • Develop promotional material and marketing strategy for public facing CheckUP Directory. • Current thinking - aim to generate $100,000 income from CheckUP Directory in next 12 months.

CheckUP TRAINING Background

• • • • •

GPQ’s Training Services established mid 2010 Senior Program Leader appointed February 2011

Partnership with Health First Training Australia (HFTA) Diploma/Cert IV in Population Health Late 2011 new registered training organisation (RTO) partner – Health Industry Training

CheckUP TRAINING Business Model -

Vocational Education and Training (VET)

-

Short courses and information sessions

-

Resource development

-

Credentialing

CheckUP TRAINING Short courses and information sessions •

Scheduled or on-demand

•

CheckUP developed and provided or brokered

•

Income capacity based on number of workshops held and participant volume

•

E.g. - one day workshop $325 members/$390 non-members (GST ex)

•

2 hr Piecing Together Primary Healthcare webinar $80 members/$100 non-members (GST ex)

CheckUP TRAINING Vocational Education and Training (VET) •

income based on no. of enrolments, and where applicable trainer time and therefore completions.

•

E.g. National Workforce Development Fund (NWDF):

•

Enrolments = $44,500 ($500 x 14 enrolments + $250 x 150 enrolments) +

•

Trainer time = 15 hours per student at completion of 10 units + 15 hours per unit at completion of qualification @ $50/hour.

•

If all 14 students complete - $21,000

•

Total NWDF income = $65,500

CheckUP TRAINING Vocational Education and Training (VET) – but as of this year (new intake)…. •

CheckUP will make $3,950/student ($2,200 at commencement + remainder upon completion).

•

$1,550 management fee – HIT

•

Intake of 15 students, everyone completes = $59,250 over 18 months.

CheckUP TRAINING Resource development and credentialing

• • •

VET learner resources, mapped to competencies Continuing professional development applications developed and submitted on behalf of customer $120/hour

CheckUP TRAINING Strategy • Identify and progress new opportunities e.g. training for OSTDs, new NWDF application for Aboriginal Health Workers, GP Networks business model. • Raise profile with particular markets i.e. members, GP Networks. • Increase volume of short courses. – including webinar and on-line delivery options. • Promote credentialing and resource development services. • Aim to generate $300,000 income from CheckUP Training in next 12 months (increased from $100,000).

CheckUP PEOPLE

• • • •

Early days Fee-for-service Offers our members and stakeholders a suite of business support and development services customised to meet their needs. Likely to include:

• • • •

Strategic and business planning Event and meeting facilitation

Proposal/tender writing Secretariat services

Product & Services: Challenges •

Pricing

•

Market penetration

•

Brand Awareness

•

Funding to develop new products and improve/enhance existing products

•

Profitability

Other Income Sources •

Membership

•

Sponsorship

•

Events

•

Other Products and Services